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Instagram Reels: Facebook’s history of ‘adapting’ competitors’ familiar features

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August 07, 2020 at 06:37PM

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The tech company, in the midst of antitrust hearings in Congress, has come under fire for cloning other companies’ products before

Facebook-owned Instagram on Wednesday launched Reels, a feature within the photo and video sharing app that allows users to post short videos and songs. Rings a bell?

The launch drew a cheeky retweet from TikTok on Thursday, with the year’s hottest app saying Instagram’s feature looked “familiar”.

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