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UK broadcasters outbid and forced to innovate amid shortage of shows

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August 24, 2020 at 06:00AM

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Streaming services such as Netflix take advantage of Covid production shutdown

Streaming services such as Netflix are taking advantage of the global shortage of new television programmes to outbid British channels for new shows, forcing traditional broadcasters to find new ways to fill schedules in the coming years.

Although television audiences rose sharply during the coronavirus lockdown, the near-global production shutdown has created a looming shortage of new material to show to viewers in the coming months. At the same time Britain’s commercial television channels are dealing with the collapse in the advertising market caused by the recession, leaving subscription streaming services able to swoop in and spend big on new commissions to maintain their growth.

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UK broadcasters outbid and forced to innovate amid shortage of shows …

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